Understanding Pixel ID for your funnel/website event tracking

To effectively manage event tracking on your website, follow these steps to locate and create your Pixel ID:

Creating a New Facebook Pixel

  1. Access Facebook Ads Manager:

    • Open your Facebook Ads Manager.

    • Click on the top menu and select the “Pixels” link.

  2. Create a Pixel:

    • If no pixel is currently associated with your account, you will see a prompt to create one.

    • Click the green “Create a Pixel” button.

  3. Name Your Pixel:

    • Enter a name for your new pixel.

    • Click “Create” to finalize the process.

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